Artificial intelligence is rapidly changing how financial services firms attract clients, build advisor brands, and create more personalized marketing experiences. As a growth consultancy focused exclusively on financial services and fintech, Intention.ly helps firms leverage AI tools and strategies to improve marketing performance while supporting broader business goals.
In this article, we'll explore three surprising ways Intention.ly uses AI to help financial advisors strengthen their marketing, improve efficiency, and create stronger connections with their audiences in 2026.
1. Hyper-Personalization at Scale Through Generative AI
For large firms, the demand for hyper-personalization in finance has always been a challenge. It takes a huge amount of resources to create unique, compliant, and engaging content for hundreds or even thousands of individual advisors.




